2024 / Destination Marketing

WideOyster Magazine

I redesigned and developed the WideOyster Magazine website as a digital publishing platform for an international travel magazine, including UX design, custom content structures, article templates, archive pages, author…

WideOyster Magazine
Service Areas
Topics & Skills
Partners & Beneficiaries
Destinations

I redesigned and developed the WideOyster Magazine website as a digital publishing platform for an international travel magazine. The work focused on turning rich editorial travel content into a faster, more structured, and more flexible website experience.

My role included UX design, website development, custom content structures, article templates, archive layouts, author pages, inline product-promotion areas, SEO/GEO readiness, and performance optimization. The platform needed to support long-form travel stories, rich media, destination content, commercial visibility, and a smoother publishing workflow.

The project included custom data types and templates for different article formats, allowing editorial content, destinations, authors, editions, and promotional elements to be presented more consistently across the site.

This case reflects my work in tourism digitalization and destination media: connecting editorial storytelling, content infrastructure, website performance, SEO, and digital marketing into one publishing system for travel audiences.

Key contributions

  • Full website redesign and development
  • UX design for an international travel magazine
  • Custom data types and templates for editorial content
  • Article, archive, edition, author, and inline promotion templates
  • Destination and content architecture for travel publishing
  • Performance optimization, SEO, and GEO readiness

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