2016 / Digitalization
Auberg-Inn
Auberg-Inn was a family guesthouse project in Jericho and a foundation of my transition from ICT into tourism, hospitality, and community-based destination development, connecting guesthouse operations, digital tools, b…
Auberg-Inn was a family guesthouse project in Jericho and one of the foundations of my transition from ICT into tourism, hospitality, and community-based destination development. It became a practical testing ground for connecting accommodation operations, local experiences, digital tools, and independent travel in Palestine.
My work covered guesthouse operations, website development, booking infrastructure, digital marketing, and the development of local tourism experiences connected to Jericho and the surrounding area. The project helped me understand hospitality from the inside: reservations, guest communication, service design, local partnerships, and the practical realities of running a small tourism business.
Auberg-Inn also became the origin point for related initiatives such as Hantourism, where local experiences and community suppliers were later organized into a broader tourism platform. This makes the project important not only as a hospitality case, but as part of a wider entrepreneurial path in sustainable tourism digitalization.
This case reflects my hands-on background in hospitality systems and operations: building, managing, marketing, and learning from a real accommodation business before applying that knowledge to consulting projects with guesthouses, hostels, tourism platforms, and destination-development programs.
Key contributions
- Guesthouse operations and hospitality service development
- Website development, direct booking, and digital marketing
- Booking engine, PMS, and channel-manager workflows
- Local experience development and community partnerships
- Independent-travel positioning for Jericho and Palestine
- Founder/operator experience that informed later consulting work
