2023 / Destination Marketing
Al Hakim Hospitality
I supported Al Hakim Hospitality in Nazareth by designing its website and setting up hospitality digital infrastructure for PMS workflows, booking engine integration, channel management, direct bookings, and experience…
I supported Al Hakim Hospitality in Nazareth by designing its website and setting up the core digital infrastructure needed for accommodation operations, direct bookings, online distribution, and experience marketing.
The project focused on connecting the public-facing website with the technical systems behind the hospitality business. This included setting up the property management system, integrating the booking engine, and connecting the channel manager so availability and reservations could be managed more effectively across direct and external booking channels.
The website also supported the marketing of local experiences, helping position Al Hakim as part of a wider visitor journey rather than only a place to stay. This created a natural connection with platforms such as Hantourism, where hospitality services and local experiences can reinforce each other.
My work focused on practical hospitality digitalization: connecting website development, booking infrastructure, PMS workflows, channel management, and experience marketing into one usable system for the property.
This case connects with my wider work on hospitality systems and operations, including Auberg-Inn, Maison Abraham Jerusalem, and Wild Valley, where accommodation, digital tools, and visitor experience need to function together.
Key contributions
- Website design and implementation
- Property management system setup
- Booking engine integration
- Channel manager integration
- Experience marketing through the website and partner platforms
- Hospitality digitalization support
